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📋AI Wrote My Open House Invite... And It’s Weirdly Perfect
🎯Steal These AI-Approved Prompts!
Earle A. Conway
February 20, 2025
What Happens When ChatGPT Tries to Sell a Million-Dollar Home?
When I first let AI write my open house invite, I wasn’t sure what to expect. I imagined something overly formal, maybe too robotic or riddled with awkward phrasing. But the result? Let’s just say one joke had potential buyers chuckling as they walked through the door—and even asking, "Who wrote that invite?" Spoiler alert: AI didn’t just deliver; it over-delivered.
In this post, I’ll break down exactly how I used ChatGPT to write the perfect open house invite, complete with three reusable AI prompts that you can use to:
Craft irresistible open house invites.
Automate follow-up emails that turn casual visitors into serious buyers.
Pitch your real estate services in a way that feels authentic and human.
If you’re a realtor looking to streamline your communications (and save hours each week), this is for you. Let’s dive in.
The Experiment: Letting AI Take Over My Open House Invite
The Property:
A gorgeous $1.2 million home in the suburbs—complete with floor-to-ceiling windows, an infinity pool, and a chef’s kitchen that could make Gordon Ramsay jealous. The type of listing where every detail matters.
The Problem:
I was swamped. Between juggling multiple listings, client meetings, and follow-ups, writing the open house invite was just another task on my plate. I needed something quick, engaging, and effective.
The AI-Powered Solution:
I opened ChatGPT and gave it a simple prompt: "Write a fun and engaging open house invite for a luxury property."
Here’s what it generated:
Subject Line: Your Dream Home Awaits — Open House This Weekend!
Header: Step Inside Elegance
Body:
Looking for a home that blends modern luxury with everyday comfort? You’re invited to tour [Property Address] this weekend! Explore sun-drenched rooms, take in panoramic views from the infinity pool, and picture yourself cooking in a kitchen designed to impress.
Don’t just dream about it—come experience it.
Date: [Insert Date]
Time: [Insert Time]
Address: [Property Address]
P.S. Bring your imagination—this home is ready for your personal touch.
Honestly? Not bad at all. But what caught me off guard was the optional joke suggestion it provided:
"Warning: You might fall in love at first sight. Don’t say we didn’t warn you."
I included the joke in the final email. The result? A couple at the open house laughed and told me it made them feel like the invite was written by someone who understood how exciting (and nerve-wracking) house hunting could be.
So, what’s the takeaway? AI doesn’t just spit out words—it can generate the kind of emotional, conversational tone that gets responses.
Prompt 1: The Perfect Open House Invite
Here’s the exact prompt I used, along with a few modifications you can try:
Prompt:
"Write an engaging email invite for an open house at a [luxury home/cozy suburban house/etc.]. Include a subject line, a short but descriptive body, and a call to action to attend. Keep the tone friendly and inviting, and add a fun or lighthearted P.S. to make it memorable."Variations to Try:
For high-end luxury homes: Emphasize exclusivity and sophistication.
For first-time homebuyers: Focus on warmth and affordability.
For fixer-uppers: Highlight the potential and creative possibilities.
Example Output for a Cozy Suburban Home:
Subject Line: A Place to Call Home — Open House This Saturday
Body:
Imagine mornings sipping coffee on a sunlit porch and evenings by the fireplace. This charming 3-bedroom home in [Neighborhood] could be the backdrop for your next chapter. Join us this Saturday for an open house and see for yourself why this home is special.P.S. You bring the dreams—we’ll provide the coffee.
Beyond the Invite: The Importance of Follow-Ups
An open house invite is just the first step. What really separates top-performing realtors from the rest is how they follow up. After all, many buyers need a nudge before they commit to a second showing or making an offer.
My AI-Generated Follow-Up Email (And Why It Worked)
I asked ChatGPT to help me craft a follow-up email that struck the perfect balance between informative and casual. Here’s what it came up with:
Subject Line: Thanks for Visiting! Let’s Stay in Touch.
Body:
Hi [Name],
It was great meeting you at the open house this weekend! I hope you enjoyed exploring [Property Address]. If you have any questions about the home or would like to schedule a private showing, feel free to reach out.
In the meantime, here’s a link to the property listing with more photos and details: [Insert Link].
Looking forward to staying connected!
Best,
[Your Name]
[Contact Information]
Why It Worked:
Warm Tone: It felt personal without being pushy.
Next Steps: Clear call to action to schedule a showing.
Resourceful: Included a link for additional information.
Prompt 2: Follow-Up Emails That Keep the Conversation Going
Here’s a prompt you can use to generate personalized follow-up emails:
Prompt:
"Write a follow-up email for someone who attended an open house at [property address]. The tone should be friendly and helpful, with an offer to answer any questions or schedule a second showing. Include a link to the property listing if possible."
Variations to Try:
For buyers who seemed particularly interested: Include subtle urgency.
For buyers on the fence: Offer to provide additional market insights.
For no-shows: Send a gentle reminder with highlights of what they missed.
Example Output for a Buyer Who Showed Strong Interest:
Subject Line: Still Thinking About [Property Address]?
Body:
Hi [Name],
I wanted to reach out and thank you again for visiting [Property Address]. You seemed particularly drawn to the [feature they liked, e.g., the backyard or chef’s kitchen]. If you’d like to revisit the property or explore similar listings, I’d be happy to set something up.
Let me know what works best for you!
Best,
[Your Name]
Turning Prospects Into Clients: AI-Generated Client Pitches
Winning new clients requires more than just showing off listings. You need to convey your expertise and build trust. This is where AI can help you craft compelling pitches that highlight your value proposition.
The AI Pitch That Secured Me a New Client
I asked ChatGPT to help me write a short email pitch to a potential client who had been referred to me. Here’s the result:
Subject Line: Helping You Find Your Perfect Home
Body:
Hi [Name],
I hope this message finds you well. [Mutual contact’s name] mentioned you’re looking for a new home, and I’d love to help you on this exciting journey.
With [X years] of experience in the [local market], I specialize in matching buyers with homes that fit their lifestyle and goals. I’d be happy to set up a call to discuss what you’re looking for and how I can assist.
Feel free to reply to this email or call me at [phone number] to get started.
Looking forward to connecting!
Best,
[Your Name]
Why It Worked:
Personal Touch: Mentioned the mutual contact.
Credibility: Highlighted experience in the market.
Clear Call to Action: Easy next step to schedule a call.
Prompt 3: Client Pitches That Convert
Here’s a prompt to generate persuasive client pitches:
Prompt:
"Write a short, persuasive email pitch for a potential real estate client. The tone should be warm, professional, and confident. Highlight your expertise and include a clear call to action to set up a meeting or call."
Variations to Try:
For buyers: Emphasize market knowledge and home-matching expertise.
For sellers: Highlight your marketing strategy and negotiation skills.
For referrals: Reference the mutual contact and their recommendation.
Final Thoughts: Why AI Is a Realtor’s Secret Weapon
The real estate business is about relationships, but that doesn’t mean you need to handle every communication manually. AI can be your assistant, helping you craft emails, invites, and pitches that save you time and resonate with your audience.
By using the prompts I’ve shared, you can:
Write engaging open house invites in minutes.
Automate follow-ups that don’t feel robotic.
Pitch your services with confidence and personalization.
In a competitive market, efficiency is key—and AI just might be the edge you need to close your next deal.
Start today. Your future self will thank you.
💬 What’s your take on AI in real estate? Are you already using it, or still on the fence? Join the discussion with like-minded professionals in our Facebook Community!
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Earle A. Conway & The Realtor AI Edge Team
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