📧My AI Wrote a 5-Email Drip Campaign While I Was Just Chilling Lol

— How to Automate Your Email Marketing with AI (Without Sounding Like a Newsletter Zombie)

🏡 Real talk: You know email works right?!
But sitting down to write your 89th “just checking in” message or that listing update that no one opens?
It’s giving burnout.

Enter: AI + automation = inbox domination.

Whether you're sending new listings, following up with leads, or trying to reheat that ghosted seller from February… AI can now do 80% of the work — and still sound 100% like you.

Let’s break down how to automate your email campaigns with AI tools so your messages get opened, clicked, and actually convert.
(Without writing “Hope you’re well!” ever again.)

Step 1: Build Your Email Flow Like a Realtor Funnel (Not Like a So-Called Marketing Guru)

Before AI even touches the keyboard, you need to map out your funnel:

  • 🧃 Just Browsing Leads → Nurture with content, guides, and low-pressure value

  • 🔥 Hot Buyers/Sellers → Booking calls, showing listings, and using urgency

  • Old Leads → Re-engage with updates, new inventory, or market shifts

  • 🥂 Past Clients → Stay top-of-mind, ask for referrals, and show love

Pro Tip: Think about what they need at each stage… not what you want to say.

Step 2: Use AI to Write the Sequence (That Doesn’t Sound Like AI)

Open up ChatGPT, Claude, or Jasper and try these magic prompts:

“Write a 5-part email nurture sequence for first-time buyers in their 30s, who care about affordability, community, and timing. Make it sound friendly, helpful, and a little witty.”

“Write a seller follow-up email to someone who requested a home valuation 3 weeks ago. Make it feel personal and non-pushy.”

“Rewrite this boring subject line to increase open rates: ‘Weekly Market Update’”

Add spice with:

  • Emojis (💬📊🔥)

  • Pop culture nods (Taylor Swift lyrics, anyone?)

  • “Story-style” emails that feel like a real convo

Step 3: Automate with the Right Tools

Time to connect your email brain to your workflow engine.

AI + Email Automation Tools We Love:

  • Mailchimp – Easy automation + basic AI subject lines

  • Flodesk – Aesthetic + workflow-friendly

  • ConvertKit – Great for segmenting audiences

  • Zapier – Connects your chatbot/CRM to trigger email flows

  • ChatGPT – For writing

Step 4: Test & Tweak (Because You’re Smarter Than “Set It and Forget It”)

  • A/B test subject lines — make one cheeky, one classic

  • Switch up send times (try Sunday PMs or early mornings)

  • Add your own stories (clients LOVE the personal stuff)

  • Track opens, clicks, and replies weekly — double down on what works

Bonus Prompt:

“Give me 3 subject line options for a seller re-engagement email that spark curiosity without sounding spammy.”

Real Example:

Agent: Devin, Seattle
Tool Stack: Flodesk + ChatGPT + Zapier
What He Did: Built a 7-email sequence for new seller leads using ChatGPT
Result:
Open rate: 52%
Replies: 11 in the first month
Closings: 2 listings signed from an email that said “Your neighbor just sold for $120K over asking. Curious?”

Boom. Inbox ROI.

💬 Your Turn:

Are you still writing every email yourself? Or letting your chatbot collect leads and letting them rot in your CRM?

Slide into our 🔥 Facebook Community and share your favorite email hacks, tools, or awkward subject line fails (we’ve all written “Hi again” more times than we’d like to admit).

🚫 This part of the post is for REALTOR® AI EDGE PRO subscribers only
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